blog commentary

This week I took a closer look at my favorite blog, Lauren Conrad blogs about fashion, food, trends, and other related subjects. Her posts are short and contain a lot of graphics. She focuses on a young, trendy audience, so not every reader may be interested. Her blog is interactive. It allows viewers to comment and post pictures. Conrad also picks a follower as a “Chic of the Week.”

One article I enjoyed was “Fashion Week: Backstage Beauty.” It had links to relevant websites and was written to the point. Her headline was short and searchable, an important factor in blog writing. Conrad’s graphics connected with her post. It was written to her audience in a conversational tone. All the elements of good web writing were present in this article.


September 9, 2012. blog, fashion.

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